November 15, 2024
Content management is revolutionizing the way users consume content and even how that content is created in the first place. There is a lot of ease and flexibility when working with a good CMS (Content Management System) that easily integrates with other services, like identity federation, for example.
Note: this blog is the first in a series.
Deploying a CMS has a lot of core benefits. These include:
1. Minimize the amount of code you're using. You don't have to be a top-tier developer to create amazing content. A CMS enables non-developers to build services, websites, and entire content streams without any coding. Working with a good partner alongside your CMS architecture will allow you to create and manage your website and services' content. You'll be able to manipulate extensions, add features, monitor performance, and so much more. Again, all without needing to know the code.
On that note, if coding is required for some advanced functionality, CMS environments allow you to add custom code for more granular control requirements.
2. Improve the way you collaborate and ensure user access. We'll discuss how you assign access and manage identity in a little bit, but this part is essential. A CMS allows you to have multiple users working and accessing the backend of your digital footprint. That is, based on roles and functions, you can have marketers, content managers, content developers, IT professionals, security engineers, and even your developers all working on the platform at the same time. They could all be doing different things for a single page or service. The CMS creates an environment rich for collaboration, where you can improve both the workflows and productivity across multiple teams.
3. Way better SEO features and extensions. Not only is SEO improved, in many cases, but SEO functionality is also built right into your CMS. These built-in functions and features can go a long way in helping you be noticed. This includes customizing meta descriptions, SEO-friendly URL structures, easier creation of XML sitemaps, designing 301 redirects, improved breadcrumb page and services navigation, and even optimizing page load times. Again, these tools may already be built into your CMS.
4. Templates, easy customization, and predesigned solutions. Using a CMS Hub, you can select from various predesigned templates, pages, and even your website or web application services. These templates allow for fast customization and can positively impact the performance and behavior of your site. A significant change for many users accessing websites and web services has been the multi-experience requirement. That is, having a homogenous experience regardless of the device being used. Predesigned templates and easier customization ensure that you can forecast and understand your users' experience irrespective of the device they're using. This will help you design better sites, more quickly, with happier users.
5. Updating has never been easier. Static websites not only get old, but they can also pose security issues. Whether you're trying to do a minor update or a significant redesign, a CMS fundamentally simplifies how you update your web content and services. This helps you keep your website, your web applications, and your web services relevant and dynamic. Furthermore, a good CMS can help alleviate several manual processes when working with web pages. You'll get security updates, page notifications, and even optimization tips on where you can make things better.
Is a CMS Right for Your Business?
Get in touch and let's figure out the best solution for your needs.
